Memphis Style – American Lager

BBQ, wings, music, and attitude—Memphis has a flavor all its own. From the smoky aroma drifting from neighborhood barbecue joints to the sounds of blues, soul, and rock ‘n’ roll echoing through the streets, this city has a culture that’s instantly recognizable and impossible to replicate. Memphis doesn’t follow trends; it sets them. That’s why we believe a city this unique deserves a beer of its very own.

Memphis Style Lager is our tribute to the Bluff City and everything that makes it special. Crisp, clean, and endlessly drinkable, this American-style lager is brewed to be as approachable and authentic as the city that inspired it. Built on a foundation of the world-class water flowing beneath Memphis, it delivers a refreshing finish and balanced character that lets quality ingredients and expert brewing shine.

Beyond the beer itself, the inspiration runs deeper. The vibrant colors and bold geometric patterns of the iconic Memphis Design movement, born in the 1980s, reflect the same creativity, individuality, and confidence that define this city. Just like Memphis, this lager is straightforward yet memorable, classic yet full of personality.

Whether you’re enjoying it with a rack of ribs, a basket of hot wings, a live band, or good friends on the patio, Memphis Style Lager is brewed to celebrate the people, places, and culture that make this city unlike anywhere else. We hope every pint captures a little piece of the energy, pride, and character that make Memphis our home—and one of the greatest cities in the world.